maandag 10 november 2014

COOLHUNT - Experience the new 360 degree dinner show and night club.

This week something caught my eye in the newspaper 'Metro'. In Rotterdam there will be a whole new kind of entertainment club with a dinner show. The idea came from catering owner Olivier van Hoey and director from the dinner show Ton Soepenberg. They wanted to do something that have never been exhibited in Europe. They found the perfect location for their dream at the 'Kruiskade', the Thalia cinema. And now it will be called the Villa Thalia. Together with the new 'Markthal' and the new central station in Rotterdam the city will get even more international attention. The grand opening will be at Thursday, November 27th. 

WHAT? In the beginning of the evening the Villa will be the stage of a dinner show headed by top chef Francois Geurds. And after that the whole building will be changed to a nightclub. But there is something extra to this show that will create a great experience. There will be a 360 degree projection on the wall and because of that you do not only see the show but you're also in it. The theme of this dinner show is also 'film'. When you walk in you feel like you're in the 20's. And during the show you will also see the jungle in Brazil, Londen and the show will end on top of the 55th floor of a nightclub in New York. Because of the 360 degree screen you really get the feeling that you're on top of a building watching the New York skyline. Then the chairs and tables will be removed and the champagne will be taken to the VIP tables. It will be something unique. 

WHY? This new dinner show is cool because it's not just a normal dinner show but it has an extra layer of experience. The 360 degree walls that will give you the feeling that you're a part of the show. It's something that has never been used before. With this wall they can project everything they want. Also there will be a lot of interaction between the performers and technique. This is a great example of the 'experience economy' trend. The club will also fit in with the positive flow of Rotterdam. 
https://www.facebook.com/villathalia.rotterdam/photos/a.342539222574381.1073741827.342539082574395/366841373477499/?type=1&theater
Article from 'Metro'

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